3 Tips To Avoid While Enforcing Your MAP Policy
First, let me appreciate you. It’s a great idea that you decided to maintain a MAP , minimum advertised price .But be careful, because making the policy is not everything you’ve to create a full setup for you’re to monitor all the retailers who are associated with you. In this blog I’ll briefly discuss the 3 tips that you should maintain enforcing the MAP policy. So, let’s get started with the tips... · Avoid Setting Unreal Expectations:- The aim is to MAP, minimum advertised price means creating such a price range that the retailers are bound to maintain. Or else, you have full right to take some serious legal actions against the retailer. But you need to be more conscious when making that policy. You have to keep it realistic, otherwise your business will never grow. You Must Make Policy Not Agreement:- Make sure you’re preparing a policy paper. Not an agreement paper. By setting a MAP policy, you’re allowing your retailer to know more about your brand. Ab