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Essentiality to Establish MAP Monitoring For eCommerce Dealers

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Manufacturers and brands that supply products to the resellers, sellers, and retailers can benefit better if MAP policy is enforced and monitored successfully. The fast increment of online channels imposes a necessity to monitor the MAP policy for a fair chance of competition as well as protecting brand value. ECommerce stores have diversified the way of selling products by attracting sales, discount coupons, payment methods, shipping, and more. Thus, every retailer and seller wants to sell their products before the other and sometimes unwillingly they violate the MAP (minimum advertised price) to survive in the competitive marketplace. And, here starts the necessity of MAP price monitoring . Importance of MAP Monitoring To survive the competition, retailers and resellers violate and sell products below the MAP (minimum advertised price). But, does it mean that you will allow them to do so? Of course, you will not. You need to find a reliable and result-oriented solution to monitor